The criteria for pursuing new business ideas include identifying significant problems that consumers face, which can lead to substantial business opportunities.

When evaluating a business, I can identify if it's likely to succeed based on the entrepreneur's motivations. If they're in it for the wrong reasons, they're unlikely to win.

You need a big market for your startup, which typically means a billion-dollar market, or a small but rapidly growing market.

It's important to consider whether your startup will remain a leader in its space if it succeeds, as this is a key criterion for a good startup idea.

Having competition is often a good sign for a startup idea, as it indicates that there is a market, but you need a new insight to compete effectively against entrenched players.

Successful companies often start with small markets and expand over time; going after a large market from the beginning usually indicates a lack of proper market definition.

We prioritize markets poised for great growth, as the right market can significantly increase a company's chances of success.

When evaluating a startup idea, it's important to identify a significant problem that many people face, as well as to ensure that the problem is growing, urgent, and expensive to solve.

Investors look for transformative ideas and significant market opportunities; simply having a neat business idea is not enough to attract venture capital.