When considering a pivot, especially in the early stages, it shouldn't feel like a big deal; you should be open to changing ideas frequently.

A pivot simply means changing your idea, especially when you're at the earliest stages of your company. It should feel lightweight and is a normal part of the process, particularly pre-launch or shortly after launch.

In the early stages of a startup, the goal is to move quickly to validate that I'm building something people want, as this allows for faster pivots and scaling once product-market fit is achieved.

Following best practices when pivoting is recommended, and being scientific about the process can significantly increase the chances of your startup's success.

When pivoting, founders should consider their areas of expertise, as this can lead to more viable startup ideas that align with their unique skills and experiences.

Recent pivots in startups often involve founders shifting from ideas they think they should pursue to those they know intimately, leading to more successful outcomes.

Pivoting means changing your startup idea; if you're not making something people want, you need to change your idea or your startup will fail.

Successful pivots often occur when founders are ahead of consensus and willing to explore new ideas despite initial doubts.

Pivots are essential for startups, whether it's to find product-market fit early on or to reinvent the company later for sustained success.