Companies often look for different qualities in engineers, which can lead to confusion. It's crucial to clarify the specific skills and traits desired for the role being filled.

Make a list of every good engineer you know, regardless of their current availability, and reach out to them to discuss potential opportunities.

When I think of someone like Peter, I know he will deliver and is dependable, which makes him pleasant to work with; likability plus credibility brings a lot of influence.

The best engineers are like artists; to keep them happy, you need to let them do their work without interference, allowing their creativity to lead to innovative products.

Always strive to have the biggest impact in your role, as this will naturally lead to promotions and career growth.

A great engineer seeks certainty and can become frustrated when they only see problems after years of work, but convincing them to stay can lead to critical breakthroughs.

When hiring, it's important to identify the conscious decisions about the type of engineer you want, as different companies have varying needs based on their culture and goals.

You should focus on building a strong engineering culture that respects and empowers top talent to drive innovation.

You need to build a top engineering culture to attract the best talent, which is crucial for success.