Creating a product that a small group of users absolutely loves is more valuable than trying to please a larger audience with mediocre features.

Focus on quality over quantity in your product features. Users prefer great products rather than just a multitude of features.

What you exclude from your product is just as important as what you include. Adding too many features can dilute the overall quality and focus of your product.

A high-quality product must be functional, usable, and crafted beautifully, as these elements significantly enhance user experience and satisfaction. When evaluating a product, first ensure it solves a problem; if it doesn't, it shouldn't move forward, as it only adds maintenance costs later.

Brands often confuse features with benefits; customers care about the benefits that features provide, not the features themselves.

It's important to quickly build and test ideas. If something doesn't work, it's better to kill it and start again rather than justifying its existence with additional features that may not address user needs.

In product development, it's crucial to consider the entire system and how different features interact, rather than focusing on individual components in isolation.

The first version of a product is unlikely to be the final one, so it's important to push off many features to post-launch and focus on a minimal viable product.

If everyone is happy with your product, it might mean there's nothing left to improve, which is also a bad sign.