As a startup founder, I constantly faced setbacks, and it's crucial to understand that these challenges will keep happening over and over again.

You can only fully understand the challenges of a startup by engaging directly with the process, as initial hypotheses may prove incorrect.

Startups are challenging, and founders must develop resilience to withstand public scrutiny and criticism while navigating their entrepreneurial journey.

The portrayal of startup life in the media often overlooks the harsh realities. Many successful companies have faced significant struggles, and it's important for early-stage founders to understand that the journey is often filled with challenges, not just success stories.

Maintaining motivation as a founder is crucial, and it's important to prepare for the challenges and criticisms that come with the startup journey.

Startups often experience dramatic ups and downs, akin to a roller coaster, and founders should be prepared for the emotional challenges that come with it.

It's important to develop skills to identify when something bad happens, as setbacks are a natural part of being a startup founder, just like the sun rising and setting.

Having worked with hundreds of startups, I can quickly assess problems and reassure founders that many issues are just normal growing pains.

Startups are inherently difficult, and every founder will face moments of self-doubt. It's better to work on something significant, even if it feels daunting.