Our first project was built in one weekend, quickly gained traction with 600 users per minute without marketing, and I almost deleted the Captions app due to its $10,000 monthly cost, but instead designed a paywall to see if users would pay for it, allowing us to keep it running without incurring costs.

Captions accidentally ignored their most successful product for 1.5 years, yet it still grew to 500K users without updates or support.

The captions app was built in two days and immediately took off, demonstrating the importance of product-market fit.

The decision to focus on Captions instead of another app we were developing was crucial. Once we launched new features, the growth of Captions became exponential, highlighting how small decisions can lead to vastly different outcomes.

After initially exploring various projects, we realized we should have focused on the captions app, which was already successful without any updates.

In building a startup, the small decisions often have a greater impact than the big ones. For example, the choice to keep Captions as a paid app helped filter our user base to those who truly valued the service and provided us with valuable feedback.

When we started Captions, we focused on creating captions for videos, addressing a gap in the market for accessibility solutions.

Captions aims to make video storytelling accessible to everyone without the need for recording or editing.

Tim Robinson created the subscriptions feature, which became a third of our revenue for years without anyone knowing.