When we approached our investors, we clearly communicated that our intent was not to use most of the capital raised for funding receivables, but rather to create a financing solution that allows us to operate effectively.

We raised both equity and debt to finance our operations, allowing us to provide landlords with cash upfront while maintaining a sustainable business model.

We aim to offer returns in the mid-teens to 20% range to attract investors, ensuring our financial model is appealing. There are effectively two markets: the investor market, which has its required return, and the product market, which has its potential return. The goal is to align these two as closely as possible.

Our investment terms were designed to be founder-friendly, avoiding the typical demands investors make, which reflects our commitment to supporting founders' best interests.

We realized that to grow our business, we needed to raise capital, as we had no money in the bank after three years of operation, and we didn't want to remain a lifestyle business.

On the debt side, we were fortunate to have thoughtful and educated investors who were capable of understanding new assets, which helped us in our funding process.

Despite facing a down round during our Series C funding, we continued to grow the business and raise additional capital, demonstrating resilience in a competitive market.

Despite the challenges, we learned to allocate capital better and operate more efficiently, which allowed us to grow significantly even in tough times.

We plan ahead for capital requirements and consider dilution, especially for cash-intensive businesses, to ensure we maintain a balance in our investments.