It's not just about having a viable product; it must also be a valuable product that addresses real customer needs.

The ultimate goal is to achieve extreme product-market fit, characterized by widespread demand for a product that satisfies a critical need and can be delivered efficiently.

A high-quality product must be functional, usable, and crafted beautifully, as these elements significantly enhance user experience and satisfaction. When evaluating a product, first ensure it solves a problem; if it doesn't, it shouldn't move forward, as it only adds maintenance costs later.

Your product should not only be a nice-to-have but a necessity, addressing urgent and critical needs of your target audience.

You know you've found product-market fit when customers are actively pulling the product out of you, often indicated by high demand and feedback.

Building products that fulfill essential needs can lead to customer loyalty, making them reluctant to give up the product, which is key to creating successful companies.

When selling products, it's essential to show how they can make someone's life better, guiding customers on where you want to take them.

Creating perceived value is essential; it can be achieved through storytelling and psychological mechanisms, which can make products feel more valuable and enjoyable to consumers.

Making a product economically viable is essential. It's important to showcase how a product can be the best customer acquisition tool or a margin-generating part of the business, ensuring that metrics reflect this.