Facebook's success stemmed from our commitment to keep improving the platform based on user demand, which was different from my previous projects.

Facebook's approach of prioritizing user growth over immediate monetization became a template for many startups, leading them to believe that following the 'Facebook Playbook' was essential for success, regardless of their business model.

Facebook understood that the most important feature of a social network is having your friends there, which creates a tension between individual and network needs.

I initially built Facebook for myself as a college student, but I quickly realized its potential to serve a broader audience beyond just my university.

Facebook's platform allowed for the creation of billion-dollar businesses, with notable successes like Zynga and Spotify benefiting from it.

Facebook started as a service for Harvard students but expanded because almost everyone has friends and family they want to stay connected with.

In the early years at Facebook, we should have focused on iteration speed rather than building a large team and a polished product.

Facebook's innovation culture allows engineers to test ideas and learn from experiments, which is crucial for progress.

Even if a university had built a social network, Facebook's ability to allow users to share more content and connect in meaningful ways would have set it apart and driven its success.