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NK

Nikhil Kamath Cast

04/20/23

@ Nikhil Kamath

Facebook's success was due to secure connections and ensuring that new users had at least 20 friends on the platform, which made it more engaging.

Video

NK

Ep. #2: Secrets of Social Media Success, Mental Health & Distribution Hacks - 3 OGs Reveal All

@ Nikhil Kamath

Ep. #2: Secrets of Social Media Success, Mental Health & Distribution Hacks - 3 OGs Reveal All

04/20/23

Related Takeaways

RH

Reid Hoffman

10/15/14

@ Y Combinator

Facebook's success was partly due to its high trust and real identity, which was established by starting in colleges where users felt safe sharing personal information.

MZ

Mark Zuckerberg

10/26/13

@ Y Combinator

Facebook's success stemmed from its emphasis on real identity and the ability for users to share their content, which was missing from other platforms at the time.

PB

Paul Buchheit

10/25/18

@ Y Combinator

Facebook understood that the most important feature of a social network is having your friends there, which creates a tension between individual and network needs.

MZ

Mark Zuckerberg

08/17/16

@ Y Combinator

Facebook's success stemmed from our commitment to keep improving the platform based on user demand, which was different from my previous projects.

AS

Alex Schultz

03/24/17

@ Y Combinator

For social media platforms, connecting users with their friends quickly is essential; without this connection, users are unlikely to return due to an empty newsfeed.

MZ

Mark Zuckerberg

10/25/13

@ Y Combinator

Facebook started as a service for Harvard students but expanded because almost everyone has friends and family they want to stay connected with.

AS

Alex Schultz

03/24/17

@ Y Combinator

Facebook's growth was primarily through word-of-mouth rather than email sharing, as it lacked a native way to contact non-users.

MZ

Mark Zuckerberg

10/25/13

@ Y Combinator

Even if a university had built a social network, Facebook's ability to allow users to share more content and connect in meaningful ways would have set it apart and driven its success.

NK

Nikhil Kamath Cast

04/20/23

@ Nikhil Kamath

Platforms like Facebook initially thrived on real identities, fostering trust among users, which contributed to their growth.