Tools

Explore

Videos Channels Figures

Atmrix

Tools

Explore

Videos Channels Figures

Atmrix

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Customers do not take action unless they are called to do so. Clear calls to action are essential for engaging customers and guiding them towards making a purchase.

Video

Building a Story Brand by Donald Miller Audiobook (read in one sitting)

@ Zack Scriven Media

06/13/21

Related Takeaways

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Having clear and repeated calls to action is crucial; if customers are confused about what to do, they are less likely to engage with your business.

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Creating a clear call to action is essential; customers need to know exactly what you want them to do to engage with your brand.

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Direct calls to action should be clear and prominent on your website, guiding customers on what to do next to make a purchase.

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Calls to action on your website should be obvious and enticing, guiding customers towards making a purchase.

Pete Koomen

10/27/23

@ Y Combinator

Maintaining a clear call to action throughout the page ensures users can easily find how to engage with the service, which is crucial for conversion.

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

People are drawn to clarity and away from confusion; clear calls to action ensure customers understand how to do business with you.

Kevin Hale

09/07/19

@ Y Combinator

When evaluating a website, I look for a clear call to action that guides me on what to do next, which is essential for improving user experience and conversion rates.

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

To deepen customer experience, it's important to clarify what’s at stake and brainstorm potential calls to action in your brand script.

Kevin Hale

09/07/19

@ Y Combinator

The call to action should be closely aligned with the 'magic moment'—the point when users realize the value of your product and feel excited to use it.