Facebook's success stemmed from its emphasis on real identity and the ability for users to share their content, which was missing from other platforms at the time.

When I joined Google, I believed in its mission to provide the world with information, and at Facebook, I saw the potential for real identity on the Internet.

In 2004, I noticed that while you could find almost any content online, there was a lack of tools for understanding and connecting with other people.

Platforms like Facebook initially thrived on real identities, fostering trust among users, which contributed to their growth.

Facebook was a strong name because it focused on real identities, while MySpace's name suggested a more fictional narrative, leading to its decline.

Facebook's success was partly due to its high trust and real identity, which was established by starting in colleges where users felt safe sharing personal information.

Facebook was created to empower people to share and control their information in a way that wasn't possible before.

The internet lacks a strong identity layer, which has led to many current issues, including misinformation and trust problems. A robust identity system could significantly improve the online experience.

I realized that Facebook was an unstoppable force in social networking, and that competing with them was a significant challenge.