We pivoted Justin.tv into Twitch, focusing on video game streaming, which eventually sold to Amazon for $970 million in 2014.

Twitch began as Justin TV, where my co-founder Justin streamed 24/7 with just one camera. The initial version had no video games and was very basic, but it was a starting point for the platform.

Twitch started as Justin.tv, where Justin Khan broadcasted his life 24/7, eventually pivoting to focus solely on live streaming, which became popular due to its exclusivity.

Before Twitch became a billion-dollar empire, it started as Justin.tv, a 24/7 live stream of one person's life without any script or plan, created by founders who were just trying to survive after selling a calendar app on eBay.

We eventually opened the Justin TV platform to everyone, allowing anyone to broadcast live video, which was a shift back to our technological roots. We had a failed project and startup, but instead of giving up, we decided to repurpose our efforts and keep going.

The initial idea for Justin.tv emerged from discussions about what to do with Yahoo, leading to the unconventional decision to live stream their lives, which eventually evolved into a platform for others.

After launching Justin.tv, we quickly realized that while we gained initial excitement and media coverage, we struggled with viewer retention and decided to pivot to a tech company that opened the platform for everyone instead of trying to create entertainment ourselves.

Twitch started as Justin.tv, an online reality TV show, showing that initial concepts can evolve significantly over time.

The founders of Justin.tv went on to create successful companies, with Emmett Shear becoming the CEO of Twitch, which is now estimated to be worth around twenty billion dollars.