If a product doesn't save time or help users make money, they may view it as just a cool product rather than a necessary tool.

Many people mistakenly view their product as a piece of art, but if users don't find it useful, then it's not worth building.

It's possible to have a product that everyone uses, but if it doesn't matter to them, they won't pay for it.

Thousands of companies shut their doors every year, not because they lack a great product, but because potential customers can't figure out how that product will improve their lives.

If your product isn't improving customers' lives, it may be time to step back and rethink your approach to create something that significantly benefits them.

Hijack users may not have bad intentions; they simply want to use your product for their own purposes, which can ultimately hurt your business. If a user generates enough revenue to justify the customer support time, they can be considered valuable; otherwise, they may not be worth the effort, especially if they don't contribute to learning or product improvement.

Avoid cargo culting by focusing on creating something genuinely useful rather than just the appearance of a product; real value will lead to growth and user engagement.

Founders should prioritize helping their customers over pursuing fun or unique innovations that don't directly benefit their product or service.

It's important to avoid creating a product that requires excessive consulting time from the founder, as this indicates the product isn't truly scalable. If you're solving a small, rare problem, even a billion people in the addressable market may not be inclined to pay real money for it.