I explored three options: pivoting the business, seeking acquisition, or shutting it down completely, ultimately deciding to close Poppy.

The final decision to shut down came after realizing that the business model was not sustainable and that it was time to start fresh. I was tremendously lucky to have supportive investors who believed in the mission of Poppy, which made it easier to communicate the difficult decision to shut down.

The decision to shut down Poppy was made with the understanding that it was better to conserve capital and provide some breathing room for employees rather than prolonging the inevitable.

The process of grieving is not about letting go but about transforming our understanding of our relationship with the deceased, integrating their memory into our lives.

After experiencing loss, I realized that sharing my personal story publicly helped alleviate my sense of isolation and encouraged others to connect with me.

Grief is a complex process; talking about lost loved ones can help honor their memory and cope with the loss.

I shut down Artifact because, despite loving the product, it wasn't growing as expected and I felt it was time to pivot to more impactful opportunities.

Grief involves a cycle of yearning and despair, where we must acknowledge feelings of protest and despair to effectively move through the grieving process.

I was out of Apple, the focus of my entire adult life, and it was devastating; I felt I had let the previous generation of entrepreneurs down.