To improve software development, we need to inject values like responsibility, accountability, humility, and modesty into the process, which we refer to as support-driven development.

Support should be a key part of your marketing strategy; having developers handle support leads to higher customer satisfaction and better understanding of user needs.

In the early stages of software development, it's vital to reciprocate the time and energy our customers invest in us. By showing them that their feedback is valued, we create a sense of community and shared purpose.

Customer support is crucial for product success; addressing user feedback can turn potential issues into opportunities for improvement.

Research shows that direct exposure to users correlates with better software design, emphasizing the importance of developers interacting with users regularly.

Always maintain a feedback loop with users while working on product development to ensure you are meeting their needs effectively.

We built a strong feedback loop by having the founders handle customer support, which helped us improve the product based on real user needs.

The process of creating software involves continuous iteration, from brainstorming to prototyping and shipping, which is essential for product development.

Founders often have to deal with customer support directly, facing criticism and feedback that helps them improve their product.