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The San Antonio Spurs use ChatGPT to scale impact on and off the court
@ OpenAI
05/07/25
Takeaways
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OpenAI Cast
05/07/25
@ OpenAI
In a market like San Antonio, we have to figure out how to do things differently in player care, team building, and fan operations.
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OpenAI Cast
05/07/25
@ OpenAI
Sport operates similarly to business, where decisions drive outcomes, and AI helps us make those decisions faster.
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OpenAI Cast
05/07/25
@ OpenAI
We've saved over 1,800 staff hours a month by implementing AI solutions.
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OpenAI Cast
05/07/25
@ OpenAI
Our mission is to unite fans through unforgettable experiences, which requires a deep understanding of their experiences.
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OpenAI Cast
05/07/25
@ OpenAI
We added a GPT functionality that incorporates our fans' hierarchy of needs, allowing for efficient data analysis and coding.
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OpenAI Cast
05/07/25
@ OpenAI
This efficiency enables me to focus more on uncovering insights from the data.
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OpenAI Cast
05/07/25
@ OpenAI
We have fans all over the world, and we aim to ensure they feel connected, not just as fans but as part of our community.
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OpenAI Cast
05/07/25
@ OpenAI
I can conduct research, build agendas, design curricula, create facilitator guides, and develop marketing strategies, all within minutes or days.
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OpenAI Cast
05/07/25
@ OpenAI
When we started using OpenAI, we transitioned from 14% to over 85% month-over-month usage of large language model tools, with 94% of people reporting increased AI fluency.
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OpenAI Cast
05/07/25
@ OpenAI
Adopting artificial intelligence early allows us to create competitive advantages and expand experiences for employees, team members, fans, and partners.
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OpenAI Cast
05/07/25
@ OpenAI
I aim to create efficiencies that enable our talented team to tackle even bigger problems.