Content can now go viral on every platform without needing to tailor it specifically for each one, which was not possible a few years ago.

If you master short-form content, you can grow your audience across all platforms, which is unprecedented in social media history.

Short-form content is fascinating because it allows creators to go viral across multiple platforms like Facebook, Instagram, TikTok, and YouTube, without needing to master each platform individually.

In the current landscape, social media has become a powerful tool for both spreading false narratives and revealing truths, creating a complex environment for public discourse.

The concept of going viral is synonymous with YouTube, but it didn't happen overnight. Initially, we would get one interesting clip going viral every week, which gradually increased to every few days, and eventually, every day there would be amazing new content.

The current trend is to embrace re-uploading content on platforms like TikTok, as it can drive more views and engagement for creators.

People are consuming a lot more information, and there are more creators putting out content, making this an expansionary moment for the web.

The format of content on social media is defined by user behavior; for instance, Instagram popularized lifestyle content through filters, while TikTok reflects cultural trends in short videos.

The changing landscape of storytelling, especially with the rise of long-form content during the pandemic, has transformed consumer preferences in entertainment.