Behavioral change in healthcare has not been successfully achieved yet, but current regulatory changes and technology advancements present a unique opportunity.

To enhance patient satisfaction, the NHS could implement specific behaviors and techniques that focus on improving the overall experience rather than just the service itself.

The healthcare system's complexity means that fixing it won't happen overnight; it requires a combination of approaches, including full-stack solutions and innovative consumer experiences, and technologists excel in consumer engagement strategies like retention and gamification, which can be applied to healthcare to improve patient experiences.

When patients have choices in healthcare, they become more concerned about retention, which can lead to better products and services.

Healthcare providers often don't see patients as their end customers because patients typically aren't paying directly for their care, which negatively impacts the consumer experience.

The current healthcare reimbursement model incentivizes actions rather than holistic patient care, which can lead to better outcomes if addressed properly.

Healthcare is a logistics, data, and operations problem, and technologists are well-equipped to solve these issues, especially in consumer engagement.

Marrying expertise in healthcare with consumer technology can lead to innovative solutions and significant improvements in the industry.

Therapeutic presence in a doctor-patient relationship can lead to better health outcomes, such as improved medication adherence and decreased health issues.