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MS

Michael Seibel

03/15/19

@ Y Combinator

Marketing language can be misleading; it often contains fluff that investors must sift through to understand your actual proposition.

Video

YC

How Pitching Investors is Different Than Pitching Customers - Michael Seibel

@ Y Combinator

How Pitching Investors is Different Than Pitching Customers - Michael Seibel

03/15/19

Related Takeaways

KH

Kevin Hale

09/13/19

@ Y Combinator

Many company descriptions sacrifice clarity to appear larger or more interesting, which ultimately distances investors from the core idea.

KH

Kevin Hale

09/13/19

@ Y Combinator

Avoid using marketing jargon and buzzwords that dilute the clarity of your message, as they can lead to your pitch being ignored.

MS

Michael Seibel

03/15/19

@ Y Combinator

In contrast, when pitching to investors, avoid jargon and use clear, understandable language, as they may not grasp the problem you're addressing.

YC

Y Combinator Cast

08/18/23

@ Y Combinator

When investors prioritize language lessons over business discussions, it’s usually a bad sign for the pitch's outcome.

KM

Kat Mañalac

02/10/23

@ Y Combinator

Avoid using meaningless marketing jargon in your pitch; instead, provide a straightforward description of what your company does.

NR

Naval Ravikant

04/01/25

@ Chris Williamson

Using complex language to explain simple concepts often reveals either a desire to impress or a lack of understanding of the subject.

SA

Sam Altman

08/30/18

@ Y Combinator

A product should be simple to explain and easy to understand; if you can't do that, it often indicates unclear thinking or a market need that isn't significant enough.

KH

Kevin Hale

09/13/19

@ Y Combinator

A clear and concise description helps investors quickly understand your business and generates excitement, making it easier for them to engage with your idea.

KH

Kevin Hale

09/13/19

@ Y Combinator

Lead with what your company does rather than why or how; clarity is essential for grabbing attention and making a strong impression on investors.