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RP

Ryan Petersen

08/30/18

@ Y Combinator

Entrepreneurial sales differ from regular sales; the goal is to get to 'yes' by understanding what conditions clients need to agree to work with you.

Video

YC

Ryan Petersen on Building Flexport, a Modern Freight Forwarder

@ Y Combinator

Ryan Petersen on Building Flexport, a Modern Freight Forwarder

08/30/18

Related Takeaways

CN

Casey Neistat

11/01/17

@ Y Combinator

Every interaction with potential investors is a sales process; it's crucial to understand their motivations and what will make them feel they need to work with you.

SA

Sam Altman

02/11/17

@ Y Combinator

In enterprise sales, building personal relationships and being persistent are crucial for success and shortening the sales cycle.

MC

Mark Cuban

03/30/24

@ Lex Fridman

No business has ever survived without sales, so being able to sell is vital for an entrepreneur.

DS

Dan Siroker

10/26/13

@ Y Combinator

Entrepreneurs should avoid the activity trap of merely executing tasks; instead, they should focus on defining and refining their business algorithms, as exemplified by Tesla's direct sales model.

MC

Mark Cuban

03/30/24

@ Lex Fridman

Entrepreneurship requires continuous iteration of your product, sales pitch, and marketing strategies to adapt to changing conditions.

BF

Brad Flora

08/27/22

@ Y Combinator

It's a misconception that selling to startups is easier than selling to enterprises; startups may not have the problem your product solves, making sales more difficult.

YC

Y Combinator Cast

08/27/22

@ Y Combinator

Understanding the game you're playing is crucial; selling to startups can be beneficial if you aim to grow with them, but it can be detrimental if your goal is to sell to large companies.

EM

Eric Migicovsky

10/13/18

@ Y Combinator

Sales should be prioritized early in the startup process, as engaging with customers can lead to better product development and quicker sales success.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Focusing on smaller sales opportunities, like 1-5 seat deals, can be more beneficial for startups than pursuing larger, more complex contracts that may take longer to close.