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TB

Tyler Bosmeny

09/26/18

@ Y Combinator

Sales is a numbers game; you may need to reach out to hundreds of companies to find a few interested buyers.

Video

YC

How to Sell by Tyler Bosmeny

@ Y Combinator

09/26/18

Related Takeaways

GA

Gustaf Alströmer

12/30/22

@ Y Combinator

Sales is a numbers game; you need to reach out to many leads to close a few customers.

MS

Michael Seibel

09/06/18

@ Y Combinator

When selling to companies, look for those that are desperate for a solution; if they aren't, it's likely you're targeting the wrong customers.

GR

Geoff Ralston

02/07/18

@ Y Combinator

As an angel investor, you need to meet with at least a hundred companies to ensure you have sufficient deal flow.

GA

Gustaf Alströmer

12/30/22

@ Y Combinator

It's crucial to understand that you cannot expect to close five customers from just ten leads; you need a larger pool of leads.

YC

Y Combinator Cast

08/27/22

@ Y Combinator

Understanding the game you're playing is crucial; selling to startups can be beneficial if you aim to grow with them, but it can be detrimental if your goal is to sell to large companies.

GA

Gustaf Alströmer

12/30/22

@ Y Combinator

The initial sales motion for many successful startups often involves sending personalized outreach emails to potential customers.

TB

Tyler Bosmeny

09/26/18

@ Y Combinator

If you're selling a low-cost product, you need to consider a low-touch sales model, as high-touch methods become impractical when you have to reach millions of customers.

CN

Casey Neistat

11/01/17

@ Y Combinator

Every interaction with potential investors is a sales process; it's crucial to understand their motivations and what will make them feel they need to work with you.

HI

Harvard Innovation Labs Cast

06/12/13

@ Harvard Innovation Labs

Focusing on smaller sales opportunities, like 1-5 seat deals, can be more beneficial for startups than pursuing larger, more complex contracts that may take longer to close.