Indecisiveness can kill a startup; successful founders have a bias towards action and get things done quickly.

When evaluating founders, I look for their willingness to act decisively and quickly, rather than delaying for complex plans.

Decisiveness is crucial as a leader; you must make decisions without all the information, and they need to be right.

Decisiveness is crucial as a leader; you must make decisions without all the information, and they need to be right.

Founders should be proactive in making tough decisions to steer their startups towards profitability, rather than relying on external pressures or advice.

The relationship dynamics between co-founders can significantly impact the startup's success, as they make countless decisions together.

Firing people is one of the hardest parts of running a company, and first-time founders often wait too long to make these decisions. You need to fire employees quickly when they're not working out, as it's better for both the company and the employee, despite the pain it causes.

To maintain high velocity in decision-making, it is important to create a culture that encourages quick and responsible decisions at all levels of the organization, as demonstrated by Amazon's ability to remain decisive despite its size.

Coaching founders on how to handle difficult decisions, like letting someone go, involves helping them focus on the future and being resolute in their choices.