After demo day, we had to ship our first units, which required moving most of our team to China to manage manufacturing.

When entering China, we partnered with a local company, but it didn't align with our values, leading us to buy them out and operate company-owned stores instead.

I brought on two technical co-founders who started building the website, and while they were working, I decided it was time to fundraise.

Having a distributed team allows us to hire globally, avoiding the high costs and competition for talent in San Francisco, which is beneficial for early-stage startups.

We established two teams to pursue mobile video and gaming, with one team focusing on gaming led by me and Kevin Lynn, as we believed in its potential.

With the initial funding, we hired engineers to help develop our iPhone app, but faced delays in getting it approved.

To succeed, you need small, focused teams that can quickly build products, and we often hire former founders for these roles.

In our early days, we focused on building a strong team dynamic, where each co-founder had clear roles: Lee builds the product, Michelle ensures things get done, and I tell the story of what we're doing.

We prioritize building a strong co-founder relationship, as it sets the foundation for our team's culture and success.