My mission has shifted from grand statements to simply asking how I can help others, focusing on service rather than proving myself.

As a leader, I focus on three key principles: people, principles, and process. Finding the right people is my top priority before driving the company towards its goals.

I aimed to be useful and focused on what I could do that would have a practical impact on the world.

Success for me is having a positive impact on others, whether through business, nonprofits, or government service.

Aim to contribute more to society than you consume; strive for a positive net contribution.

I believe that customer satisfaction and operating income are the two core principles of business; everything else is just a tactic.

Your personal operating principles should guide how you think about yourself and your role within the company, influencing your leadership style. The book focuses on two main aspects: company building and management, providing tactical guides for navigating the complexities of human involvement in organizations.

If you want to make a big positive impact in the world, focus on being useful to your fellow human beings and society.

My design principle focuses on allowing organisms to flourish, creating a win-win synergy where the organism's growth produces beneficial byproducts.