Founders should focus on their own psychology as the company grows, as the emotional highs and lows can become more pronounced. Managing this is essential for long-term success.

Stress, anxiety, and depression are common issues for founders due to the overwhelming uncertainty and pressure they face.

Dealing with burnout as a founder is challenging; you must keep going despite the difficulties, rely on your support network, and address the challenges to eventually feel better.

Building a company is an emotional rollercoaster, so I seek founders who are not easily rattled by challenges.

Startups often experience dramatic ups and downs, akin to a roller coaster, and founders should be prepared for the emotional challenges that come with it.

In a crisis, the hardest thing to manage is your own psychology; it's essential to maintain confidence and optimism to inspire your team.

The best founders can hold conflicting ideas simultaneously, such as feeling the pressure of a crisis while still pushing forward with sales efforts. This ability to manage cognitive dissonance is crucial for navigating the ups and downs of startup life.

As a non-technical founder, the scariest thing is when your core business is failing despite your best efforts.

It's challenging for founders to return to reality after being immersed in a dream of success, especially when the market changes unexpectedly. Founders must confront hard truths about their startup's reality instead of living in denial about their potential success.