Tools

Search

Explore

Videos Channels Figures

Atmrix

About

Tools

Search

Explore

Videos Channels Figures

Atmrix

About

YC

Y Combinator Cast

03/09/21

@ Y Combinator

Many women forget to build their own brand, which is crucial as it provides conviction, voice, and representation for their ideas and products.

Video

YC

Future Founders Conference for Women Globally

@ Y Combinator

Future Founders Conference for Women Globally

03/09/21

Related Takeaways

DR

David Rusenko

09/06/18

@ Y Combinator

Great brands are built around a fundamental consumer insight that is often unacknowledged; this insight should be reflected in your product and messaging.

DC

Dalton Caldwell

10/12/19

@ Y Combinator

Establishing thought leadership and gaining notoriety is a common concern for aspiring founders, but it's essential to focus on building your product first.

SG

Seth Godin

12/08/24

@ Lenny's Podcast

To build a brand, you must stand for something and clearly communicate what you don't do, which helps differentiate you in a crowded market.

MS

Mike Smith

05/09/25

@ EO

When creating brands, many people mistakenly think it's just about logo, type, and color, but there's so much more to it.

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

Building a brand requires understanding the market and having a unique value proposition to stand out in a crowded space.

YC

Y Combinator Cast

02/24/15

@ Y Combinator

Female founders often struggle with self-promotion and taking credit for their achievements, which can hinder their ability to attract investors and build their companies.

ES

Elli Sharef

03/13/14

@ Y Combinator

Having a deep-rooted sense of confidence in your abilities and in your company is crucial for women founders.

KS

Karri Saarinen

06/05/25

@ FirstRoundCapital

It's important to have a clear narrative and values that resonate with your audience to build a strong brand.

MD

Morgan DeBaun

08/03/17

@ Y Combinator

I advise female founders, especially Black women, to be unapologetic about their big vision and not to wait for validation from others.