Fortnite generates billions of dollars in revenue annually, primarily from in-game purchases, which constitutes the majority of Epic Games' income.

Epic Games' success with Fortnite is attributed to its ability to scale its online infrastructure to support millions of concurrent users without purchasing additional server hardware.

Epic Games competes with Steam by signing exclusive deals with developers, offering them financial incentives. This strategy aims to provide a better selection of games on the Epic Games Store, even if some developers may initially struggle with exclusivity.

The creator economy in Fortnite has scaled to a $400 million ecosystem, driven by revenue sharing based on player engagement across various game modes.

Licensing the Unreal Engine to other developers became a critical revenue stream for Epic Games, allowing them to fund further development of the engine.

Epic aims to support indie developers by providing productivity tools and a content marketplace, allowing them to focus on unique game content without building every asset from scratch.

Epic's approach to the gaming market, including the lower revenue cut of 12% compared to Steam's 30%, aims to create a more competitive and fair environment for developers. They offer incentives to developers to choose their store, allowing them to decide how to distribute their games, rather than forcing exclusivity.

Epic Games started by distributing shareware games digitally, which was innovative at the time, allowing them to reach a global audience faster than traditional retail methods.

In the early days, Epic focused on creating unique games for niche audiences rather than competing with established giants like Electronic Arts and Activision.