The most common path for really big startups involves founders working on ideas that seem unpromising at first but blossom into something significant, driven by their commitment and vision.

Many founders believe their company will succeed, but those whose companies don't often iterate tirelessly until they find success, becoming unsung heroes.

Young founders often go through the motions of starting a startup without focusing on the essential task of making something people want.

Founders of really huge startups are exceptionally driven and often see their company as their life's work, making them unwilling to sell or be acquired.

Founders should aim to think bigger when starting a startup, as many begin with small, inconsequential ideas. By expanding their vision, they can create solutions that significantly impact the world.

Founders sometimes mistakenly believe they should sell to startups just because other successful companies did, without understanding the unique challenges involved.

I often advise startups that it's better to seek deep appeal and create something that a few people love, even if most people don't get it right away.

Founders often overspend because they haven't realized that their product isn't what customers want yet, leading them to chase after growth without understanding their market.

Many founders fail to recognize that most startups, including their competitors, are likely to struggle, and that the common outcome is that many will not succeed.