Designers and creatives can significantly enhance user experience by making products delightful and joyful to use, which can lead to increased usage.

Design should be intentional; choose options that are appealing, easy to use, and bring joy to users, especially in enterprise software.

Design is about creating things for users that work well and delight them.

In software, first impressions are obvious and companies often focus on them, but the best product creators discover many other memorable first moments.

Apple's success came from understanding that people felt intimidated by technology and wanted a simpler interface, leading them to market not just computers, but a resolution to the problem of intimidation.

The challenge for product designers is to create a user experience that balances engagement with genuine value, rather than just driving more clicks or views.

It's crucial that a new user experiences an 'aha' moment that feels personal, which is why many CTOs and VPs of engineering also felt the need to create their own websites using our platform.

Design is not just about aesthetics; it's about creating a user-friendly experience that ensures users can navigate and interact with your product easily.

Every interaction with software should start simple, allowing users to opt into complexity, which is crucial for creating a user-friendly experience.