Life in design involves risks, and both designers and entrepreneurs must be willing to take those risks to achieve success.

The freedom of invention excites me, as it allows us to explore new areas and create innovative products that can make a difference.

Retailers often hesitate to stock new products because they are unsure of their marketability, but excitement and innovation can drive consumer interest.

Designers have something really valuable to bring to the table when starting companies, as they can build products that people truly want.

As an entrepreneur, it's crucial to pursue your unique ideas, even if they seem crazy or impractical to others, as they could lead to the next big innovation.

To build a successful product, you need desirability, viability, and feasibility, which can be mapped to design, business, and technology.

Entrepreneurs need to invent the future they want, rather than just extrapolating the past; this requires conviction and a strong team.

Sometimes, outsiders can see potential in areas where experts have given up, so if you have the technical skills to build a product, it's okay to take risks even if you're outside your comfort zone.

It's crucial to understand how hard it is to create something that people actually want. Many founders mistakenly believe they have extra resources to innovate on unrelated aspects, which complicates their efforts.