Launching your product is essential; failing to do so can prevent you from gaining valuable feedback and iterating effectively, but it's not as significant to your users as it is to you, so prioritize launching sooner to validate if it solves their problem.

It's crucial to engage with customers early on, as they can provide valuable feedback that helps you build a better product than if you just focus on perfecting the prototype first.

Engaging with customers early can provide the momentum needed to refine your product and ensure it meets market demands.

The more you communicate with your audience and involve them in the process, the higher your chances of building a product that people want.

Great founders engage with future customers even before having a product, as this helps them understand user motivations and gather honest feedback.

Launching continuously, even before having a fully functioning product, allows you to practice, refine your idea, and test your messaging with real users.

It's often more effective to sell a product before building it, as this approach provides valuable customer feedback and ensures that the product meets actual market needs.

Building growth into the product from the start is crucial, rather than treating it as an afterthought after initial user acquisition.

Establishing thought leadership and gaining notoriety is a common concern for aspiring founders, but it's essential to focus on building your product first.