Founders often forget to focus on acquiring their first customer, instead preparing for scaling and hiring prematurely.

Operationally intensive businesses often have much lower gross margins than expected, making it essential to focus on improving these margins to ensure profitability.

Companies should focus on growth only after achieving product-market fit; otherwise, they risk wasting resources.

In the early days, focus on product retention rather than just growth. If your retention rate is low, prioritize improving your product before trying to scale.

Many founders mistakenly focus on complex growth strategies instead of simply getting their first customer and validating their idea.

Founders often mistakenly believe that spending more money will help them achieve product-market fit faster, leading to frustration and distraction from their core objectives.

Startups should focus on maintaining momentum, especially in the early years, as it drives results beyond what the team believes they can achieve.

Pricing below cost can be a risky strategy for gaining market share, often leading to unsustainable business practices. You might want to price a little lower now because your margins are going to improve with time, but it's a risky maneuver, and I advise startups to maintain an 80 to 90% gross margin.

Founders should focus on making one customer happy before scaling; this foundational step is critical for long-term success.