The founders of Latron impressed an investor with their prototype for a door lock that could be controlled via iPhone, leading to a significant order.

After being rejected by Kickstarter, the Latron founders built their own crowdfunding platform in under a week and sold nearly $2 million worth of their product.

Fleek, a marketplace for secondhand clothing, started with just three people and no website, demonstrating the importance of taking unscalable actions to launch their business. The founders would go to wholesalers in London, pick a box of clothes, and sell them to shops around the city, earning $6,000 repeatedly. This hands-on approach helped them understand the market better than building a website would have.

Lockdown meant we didn't leave the house until we addressed strategic problems posed by competitors.

After securing $50,000 from two investors in one day, we felt like we could finally make something happen with our business, which had previously been struggling.

Using multiple locks on a bike significantly reduces the risk of theft, similar to how multiple safety measures can enhance system security.

We handcrafted cereal boxes and sold them for $40 each, which surprisingly generated $30,000 in revenue and funded the company.

I faced a moment of panic when I learned that a glitch in our ordering process would lead to a loss, jeopardizing our bank covenants shortly after moving to Las Vegas. We had to find $10 million to reduce our debt and ensure we could make all payments without missing payroll.

When building hardware, the most challenging part is not just creating it but also shipping it, which often requires being on-site at the factory.