Tools

Search

Explore

Videos Channels Figures

Atmrix

About

Tools

Search

Explore

Videos Channels Figures

Atmrix

About

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

To overcome stigma, package men's beauty products in a way that emphasizes functionality rather than traditional makeup terminology.

Video

NK

Ep #11 | WTF Goes into Building a Fashion, Beauty, or Home Brand? Nikhil w/ Kishore, Raj, and Ananth

@ Nikhil Kamath

10/07/23

Related Takeaways

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

The men's beauty market is growing, and there's a significant opportunity to create products that cater to men's grooming needs.

KH

Kevin Hale

03/25/17

@ Y Combinator

Make your product easy to use as the primary focus, and add polish and humor only after ensuring functionality is solid.

RS

Rory Sutherland

08/01/22

@ The Diary Of A CEO

Creating a compelling unboxing experience can significantly enhance the perceived value of a product, as seen in luxury brands that invest in high-quality packaging.

KD

Katie Dill

10/16/24

@ Y Combinator

Craft and beauty in design are essential; they are not just nice-to-haves but must-haves that prevent users from questioning the product's functionality.

YC

Y Combinator Cast

03/01/25

@ Y Combinator

Avoid cargo culting by focusing on creating something genuinely useful rather than just the appearance of a product; real value will lead to growth and user engagement.

DS

Dr. Sarah Wakeman

05/22/25

@ The Diary Of A CEO

Using person-first language, such as 'person with addiction' instead of 'addict,' can help reduce stigma and promote a more humanizing view of individuals with substance use disorders.

JI

Jony Ive

05/09/25

@ Stripe

Beauty in design is subjective, but utility and function are paramount; if something doesn't work, it is inherently unattractive.

DR

Dieter Rams

06/01/13

@ ArtCenter College of Design

Designers must be honest in their work, focusing on simplicity and eliminating unnecessary elements to create meaningful products.

ZS

Zack Scriven Media Cast

06/13/21

@ Zack Scriven Media

Brands should illustrate how their products can lead to a better life for customers, emphasizing the positive changes that will occur after purchase.