A pivot is not just a change; it involves maintaining an anchor point while making significant adjustments to how a company operates, such as changing its business model or go-to-market strategy.

A pivot simply means changing your idea, especially when you're at the earliest stages of your company. It should feel lightweight and is a normal part of the process, particularly pre-launch or shortly after launch.

When considering a pivot, especially in the early stages, it shouldn't feel like a big deal; you should be open to changing ideas frequently.

If you feel hopeless after launching and trying to gain users for an extended period, it's likely time to pivot.

Pivoting means changing your startup idea; if you're not making something people want, you need to change your idea or your startup will fail.

Understanding the various types of pivots, such as those related to product-market fit, competition, and business models, as well as your company's position in the market relative to competitors and anticipated market changes, is crucial for entrepreneurs to navigate their growth effectively and make necessary adjustments.

If you run out of ideas for growth, it might be time to pivot, but if you still have good ideas, keep trying them.

Pivots are essential for startups, whether it's to find product-market fit early on or to reinvent the company later for sustained success.

Good reasons to pivot include feeling unhappy working on the idea, lack of growth, or realizing you're not the right fit for the project.