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AS

Alex Schultz

03/24/17

@ Y Combinator

Facebook's growth was primarily through word-of-mouth rather than email sharing, as it lacked a native way to contact non-users.

Video

YC

Growth with Alex Schultz (How to Start a Startup 2014: Lecture 6)

@ Y Combinator

Growth with Alex Schultz (How to Start a Startup 2014: Lecture 6)

03/24/17

Related Takeaways

MZ

Mark Zuckerberg

10/26/13

@ Y Combinator

Facebook's success stemmed from its emphasis on real identity and the ability for users to share their content, which was missing from other platforms at the time.

NK

Nikhil Kamath Cast

04/20/23

@ Nikhil Kamath

Facebook's success was due to secure connections and ensuring that new users had at least 20 friends on the platform, which made it more engaging.

MZ

Mark Zuckerberg

08/17/16

@ Y Combinator

The growth group we established at Facebook was crucial for our rapid growth, as it focused on leveraging our product to encourage community members to evangelize it to their friends.

GA

Gustaf Alstromer

09/12/18

@ Y Combinator

Facebook's growth forecast was initially underestimated; they grew to over 2 billion users by being intentional about growth strategies.

MZ

Mark Zuckerberg

10/25/13

@ Y Combinator

Facebook's growth was initially slow, taking a year to reach a million users, but this time allowed us to refine the product and ensure it met user needs effectively.

PB

Paul Buchheit

03/07/18

@ Y Combinator

FriendFeed generated a lot of buzz but struggled to grow because we competed with Facebook, which became a formidable competitor.

KH

Kevin Hale

03/25/17

@ Y Combinator

Our growth at Wufoo was driven entirely by word of mouth, with no advertising, highlighting the importance of user satisfaction and retention in achieving growth.

RC

Ron Conway

10/27/13

@ Y Combinator

The growth and user engagement on Facebook excited me, even though I wasn't a big user myself; the metrics showed it was gaining traction quickly.

RH

Reid Hoffman

10/15/14

@ Y Combinator

Facebook's success was partly due to its high trust and real identity, which was established by starting in colleges where users felt safe sharing personal information.