We initially thought we were targeting science specialists, but we found that elementary teachers, who often feel unprepared to teach science, were actually the ones who needed our help.

When we finally found a product that resonated with elementary teachers, it felt like we had traction, and we knew we were on the right path.

Mystery Science is an interactive curriculum that helps elementary teachers teach science, especially since many lack formal training in the subject.

We initially thought we were building a supplemental resource for teachers, not realizing the distinction between supplemental and curricular resources.

The idea for Mystery Science came from our shared passion for explaining science and technology to others, especially after seeing the disconnect in how science is taught in schools.

We have active teachers using Mystery Science in more than 10% of elementary schools in the U.S.

The secret sauce for us was creating something that teachers and kids love, which leads to viral word-of-mouth and teachers advocating for our product to their principals.

We initially aimed to teach math but shifted to teaching languages, particularly English, because we realized it would have a broader impact and reach more people.

I was inspired to leave my teaching job for a startup because I realized that I could reach a much larger audience and influence science education on a national scale.