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Donald Miller

06/13/21

@ Zack Scriven Media

Thousands of companies shut their doors every year, not because they lack a great product, but because potential customers can't figure out how that product will improve their lives.

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Building a Story Brand by Donald Miller Audiobook (read in one sitting)

@ Zack Scriven Media

06/13/21

Related Takeaways

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If your product isn't improving customers' lives, it may be time to step back and rethink your approach to create something that significantly benefits them.

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The primary reason startups fail is that they don't create something people want, either by making the wrong product or failing to make anything at all.

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