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Eric Migicovsky

10/13/18

@ Y Combinator

To get your first customers, infiltrate communities where your target audience discusses products and services, and leverage personal relationships with bloggers and influencers.

Video

A Conversation on Hard Tech with Eric Migicovsky

@ Y Combinator

A Conversation on Hard Tech with Eric Migicovsky

10/13/18

Related Takeaways

Adora Cheung

03/20/17

@ Y Combinator

Your first users should be people you know, like friends and family, to gather initial feedback and refine your product before reaching a broader audience.

Michael Seibel

08/01/19

@ Y Combinator

To get your first users, talk directly to the people who have the problem you're trying to solve; if you're your own user, it makes it even easier.

Eric Migicovsky

07/26/19

@ Y Combinator

In the idea stage, find your first users by talking to people who have encountered the problem you're trying to solve.

Gustaf Alströmer

12/30/22

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The first customers often come from direct outreach rather than relying solely on marketing or SEO strategies.

Y Combinator Cast

03/01/24

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When trying to get your first customer, reflect on your past experiences as a buyer and consider which sales tactics would have worked on you.

Brian Chesky

04/06/17

@ Y Combinator

Building a strong relationship with your first hundred customers can lead to organic growth as they share their passion with others.

Gustaf Alströmer

12/30/22

@ Y Combinator

Even if your growth strategy involves referrals or virality, personal networks can be a great way to start acquiring customers.

Amy Jo Kim

12/30/20

@ Garry Tan

The first step is to discover your super fans and test your ideas with them to ensure you're solving a specific problem or need.

Dr. Elizabeth Iorns

03/13/14

@ Y Combinator

Focus on building deep relationships with your first 1,000 users; this will help ensure your product truly meets their needs and can scale effectively.