Our business model generates revenue in three ways: per user signup fees, per payment fees, and a stable per user per month fee for different products.

While revenue is often the best primary metric, some startups may focus on active users, especially if building a large audience is a prerequisite for monetization.

We aim to grow the economic pie for artists by expanding revenue streams through both advertising and subscription models, ensuring that creators benefit from their work on our platform.

We currently have 20 paying customers and have generated about $200,000 in annual revenue, while raising a round of $1.5 million.

As we grow, we don't need to revert to a transactional business model; instead, we focus on building a large install base that supports a sustainable business.

Our advertising business has grown significantly, from 40 million AR in ad revenue last year to over 200 million AR this year, indicating strong market demand.

We realized we needed to charge businesses a few hundred dollars a month instead of just $20-$30 to make our business model viable.

At that time, there wasn't a clear monetization route for Reddit; we didn't have advertising or any real way to generate revenue, so we operated as a lean startup to survive with scarce resources.

We chose to pursue advertising as a business model to keep Reddit free and open, aligning with our values and community expectations.