Starting a hard tech company can be easier than starting a simple company, as the challenges of gaining interest and investment are often less daunting for ambitious projects.

In today's environment, it's often easier to start a hard startup than an easy one, as ambitious projects tend to attract more interest and talent.

Hard-tech companies often have an easier time recruiting talent because ambitious individuals are attracted to innovative and challenging ideas.

Once hard tech founders shift their mindset to focus on quick, cost-effective progress, they often find success in attracting investment.

Successful hard tech ventures can create monumental leverage and defensibility, similar to the impact of the Manhattan Project and the Apollo missions, which are not captured in quarterly reports but in the stories that inspire humanity. Working on significant problems can lead organizations to venture into hard tech to access impactful solutions.

The distinction between hard tech companies and regular tech companies lies in the fundamental questions of possibility that hard tech companies must address, in addition to standard market risks.

A successful strategy for hard tech founders is to present timelines that show how they can achieve results faster and cheaper than traditional companies.

Most hard-tech companies will need to raise money from investors, so it's crucial to develop a smart fundraising plan that breaks down the total amount needed into smaller, achievable milestones.

You don't need to be Elon Musk to start a hard tech company; with domain experience, a great co-founder, a scrappy mindset, and perseverance, regular people can launch hard tech companies too.