Word of mouth growth is the cheapest way to grow your startup, and it's crucial to communicate your idea clearly so that anyone can talk about it easily.

The best companies grow through word of mouth, which requires that people can easily remember and understand what you do.

It's important for founders to clearly communicate what they do in a way that anyone, including their grandparents, can understand, as this aids in word-of-mouth growth.

A clear vision is essential for entrepreneurs, as it influences their ability to attract talent and build effective teams.

The ability to articulate a clear mission and target is vital for a founder to assemble a supportive network and attract investors and employees.

A clear and concise description helps investors quickly understand your business and generates excitement, making it easier for them to engage with your idea.

As a founder, it's crucial to balance the development of products with the capabilities needed to bring those products to market, creating organizational clarity.

Having a clear opinion about your product is essential; you can't just follow customer demands without a vision, as it complicates product development.

The best companies grow through word-of-mouth rather than paid acquisition, and in the early days of a startup, if you lack funds, focus on growing your business without spending money by doing things that don't scale. This organic growth is a sign of a strong product that resonates with users.