Founders often overlook ideas that seem hard to start, are in boring spaces, or have existing competitors, but these can actually be good opportunities because they are less pursued by others.

Recognizing that just because a technology is hard to build does not mean it is valuable is a key lesson in entrepreneurship, and pivots are essential for startups to adapt and succeed, whether it's early on to find product-market fit or later to reinvent the business model.

Successful pivots often occur when founders are ahead of consensus and willing to explore new ideas despite initial doubts.

Building a company is about learning quickly and making decisions that enhance that learning process.

Starting a company too rigidly can limit your ability to adapt and pivot, which is often necessary as your business evolves.

Inexperience can be a blessing for startups, as it allows them to pursue ambitious ideas without being held back by conventional wisdom.

In the early days, doing things that don't scale is crucial for recruiting customers and employees, as it allows for valuable learning experiences.

It's beneficial to have a nuanced understanding of how hard it is to build something successful. Sometimes, underestimating the difficulty can be helpful, but be cautious of flipping into a negative mindset when challenges arise.

Doing things that don't scale means engaging in handmade, artisanal efforts early on, even if you know you can't maintain them forever, because it helps you learn and grow your startup.