The practice of radical self-inquiry is essential for leaders to understand their motivations and the impact of their actions on their teams.

Your personal operating principles should guide how you think about yourself and your role within the company, influencing your leadership style. The book focuses on two main aspects: company building and management, providing tactical guides for navigating the complexities of human involvement in organizations.

By the time I co-founded my next venture, I was a more self-aware leader, owning both my weaknesses and strengths, which improved my companies and my happiness.

I believe in holistic leadership that considers brand integrity, client satisfaction, employee happiness, and sustainability, ensuring that business and nature thrive together.

I now prioritize building a company culture that emphasizes empathy, collaboration, and a sense of internal control among team members.

I learned to be more authentic over time, moving away from trying to fit a certain mold of what a CEO should be, which has made me a happier person.

As CEO, I've transitioned from being a micromanager to learning to delegate, focusing on being a culture carrier and making tough philosophical decisions.

Reading is crucial for personal development; my favorite management book is 'High Output Management' by Andy Grove, which is essential for scaling an organization.

My broad operating principle is to be of service, which shifts the focus from what I accumulate to what I contribute to my company and society.