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Atmrix

About

YC

Y Combinator Cast

10/13/17

@ Y Combinator

Content marketing is evolving, and there's a growing opportunity for messaging-native content that resonates with audiences.

Video

YC

Content Marketing Tips from Experts at First Round Capital and Andreessen Horowitz

@ Y Combinator

Content Marketing Tips from Experts at First Round Capital and Andreessen Horowitz

10/13/17

Related Takeaways

EZ

Ella Zhang

05/23/25

@ EO

Even if technologies change, understanding what content resonates with users remains crucial.

YC

Y Combinator Cast

10/13/17

@ Y Combinator

Competing for attention in the media landscape requires continuous innovation and high-quality content.

ST

Simon Tokumine

06/03/25

@ Sequoia Capital

Personalized AI content designed for an individual audience represents a completely new media category, moving beyond traditional formats.

NK

Nikhil Kamath Cast

10/07/23

@ Nikhil Kamath

The influencer ecosystem is evolving, and there's a need for fresh approaches to marketing and collaboration.

NK

Nikhil Kamath Cast

05/07/23

@ Nikhil Kamath

The changing landscape of storytelling, especially with the rise of long-form content during the pandemic, has transformed consumer preferences in entertainment.

YC

Y Combinator Cast

10/13/17

@ Y Combinator

Creating engaging content requires a balance of energy, expertise, and relatable examples to resonate with the audience.

a

a16z Cast

04/29/25

@ a16z

The evolution of media has led to a shift where personal relationships and influencer marketing are becoming more significant than traditional corporate branding.

CC

Craig Cannon

09/20/18

@ Y Combinator

You should start thinking about content marketing only after you've created something that people want and are confident that users are not churning.

RH

Reed Hastings

06/10/25

@ The Knowledge Project Podcast

Creating content that resonates is often harder than acquiring existing hits, as the latter implies it has already been shown and tested.