It's important to find people who share your values, as misaligned values can lead to significant issues in a startup.

It's crucial to align on high-level goals with your co-founder; differing motivations can lead to friction and relationship breakdowns.

Establishing company values early helps guide decision-making. If everyone knows the framework for decisions, they are more likely to make consistent choices that align with the company's goals.

Strong cultures align the values and behaviors of the team with what the company needs to succeed; it's about intentionality in building that culture.

When fundraising, it's crucial to find partners who align with your values and vision, as the relationship is akin to a marriage that requires mutual understanding and trust.

Values are the principles you adhere to in your company, and having the courage to stick to them is essential for long-term success.

We created a core values interview process to ensure that new hires share our beliefs and values, which is crucial for maintaining our culture.

It's important to communicate your company's mission and core values clearly, as everyone should know them by heart to ensure alignment in decision-making.

The decisions that seemed like the worst business choices often turned out to be the best, especially when they were aligned with core values.