Pinterest is a network where millions of people are connected through billions of objects; it's the third largest source of referral traffic on the internet.

I envision Pinterest as a catalog of ideas where users can publish and personalize their preferences, making it easier to act on those ideas.

Adaptability to change is fundamental; Pinterest allows people to plan various aspects of their lives, from vacations to holiday shopping.

While waiting for the app approval, I collaborated with a friend to create a tool for collecting things online, which eventually evolved into Pinterest. In the early days of Pinterest, we thought it would be cool to create a tool for ourselves to collect things, which we believed could also help others see the world differently.

I invested in Pinterest because I see it as a unique social network that appeals to users on a deeper emotional level, differentiating it from other platforms. Pinterest is the best social network for influencing buying behavior and decisions in e-commerce.

We started to have meetups to connect with people who shared common interests, which is fundamentally what Pinterest is about.

I didn't discover Pinterest; my team recognized its potential, and I was impressed by Ben Silbermann's calm and thoughtful approach as a founder.

The few people that used Pinterest actually really loved it, so instead of immediately changing the product, I thought maybe I could just find more people like me.

As Pinterest grew, we built a research team to understand users better, especially those from different countries or infrastructures.