The amount of money given away in videos doesn't significantly impact viewer engagement; for instance, giving away $100,000 feels substantial to most people, but the difference between $100,000 and $1 million isn't as impactful as one might think.

The returns on viewer engagement from giving away money level off dramatically after $100,000; this is a nuanced insight that applies to very few people.

When I give away money, the impact on the recipient's life is significant; for example, a million dollars can drastically change someone's life compared to $100,000.

After a certain point, the excitement of winning larger amounts of money, like over $100,000, diminishes for viewers, as they perceive it as just a big number.

When considering how much to invest, smaller checks can have a significant impact if the company becomes a billion-dollar success.

There's a huge difference between a zero-million-dollar company and a zero-billion-dollar company; your mindset determines who you bring on board and how you approach building the company.

It's strange that someone can receive two million dollars to achieve something and still think they need another two million dollars to succeed.

I've given away as much as a million or two million dollars to individuals, which is a crazy experience.

It's much easier to hypothetically get 10 million views on one video than a hundred thousand on a hundred videos because if you make a really good video, it's just so evergreen and it never dies.