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MS

Michael Seibel

04/29/23

@ Y Combinator

Brex's founders spent time with potential customers to understand their complexities, allowing them to quickly ship a relevant product.

Video

YC

Secrets You Can Learn From Your Customers

@ Y Combinator

Secrets You Can Learn From Your Customers

04/29/23

Related Takeaways

MS

Michael Seibel

04/29/23

@ Y Combinator

Brex pivoted from a VR headset idea to understanding the needs of other founders, which led them to develop a product that addressed real customer pain points.

DC

Dalton Caldwell

08/30/19

@ Y Combinator

The founders of Brex had prior experience in fintech, which contributed to their success after pivoting, demonstrating the importance of founder-market fit.

DC

Dalton Caldwell

05/10/19

@ Y Combinator

The founders of Breck's changed their idea within weeks of funding, demonstrating the importance of speed in finding a successful concept.

DC

Dalton Caldwell

08/30/19

@ Y Combinator

Brex pivoted from a VR hardware headset idea to a credit card for startups, achieving product-market fit quickly and raising hundreds of millions in just two years.

YC

Y Combinator Cast

07/22/23

@ Y Combinator

Brex started as a virtual reality headset company but pivoted back to payments after realizing they lacked the necessary hardware expertise.

PR

Peter Reinhardt

09/06/18

@ Y Combinator

The skepticism among the founders led us to seek customer feedback early, which was crucial in determining the viability of our product idea.

DC

Dalton Caldwell

05/10/19

@ Y Combinator

Breck's, a credit card for startups, pivoted from a VR headset idea to a successful business by quickly realizing their initial idea wasn't viable and iterating through multiple concepts.

GA

Gustaf Alströmer

12/02/22

@ Y Combinator

Great founders engage with future customers even before having a product, as this helps them understand user motivations and gather honest feedback.

YC

Y Combinator Cast

05/31/24

@ Y Combinator

The founders of Stripe worked directly with their customers to implement their API, which created strong connections and allowed them to learn about customer needs and pain points effectively.